Skip to main content

Wicked Problems Canvas

A quick way to map-out the complexities of your wicked problem(s) or challenge

Map out your intended wicked problem(s)
Define your wicked mission to embark on
Use the inputs from the other sections for clearly articulate your wicked value proposition. TIP: Use our 130+ Value Types Wheel to help you out here.

What does it do?

Helps you to clearly articulate what is needed and required to start tackling a wicked challenge or problem along with your intended mission outcome.

  • Fully understand key aspects of your wicked problem
  • Clearly articulate the value in solving a wicked challenge
  • Consider the key elements needed to enable positive change
Explorer Labs respects your privacy. We will only use your information to send your download and future updates on sustainable business innovation. You can manage your preferences at any time. Please see our Privacy Policy.
Also available on Miro for remote team collaboration

When to use it

Use this tool when you are in the early stages of understanding the complexities of how to address a wicked challenge or problem in some way.

You should be able to clearly articulate the scope and boundaries of your wicked challenge or problem so that you can address it in a focussed way.

By using this tool you will be able to get a broad understanding of the work involved in addressing a wicked problem or challenge.

How to use it


Stick up the poster in your workshops or if working remotely on your collaboration software (Miro, Mural, Jam Boards etc).


Start by defining your wicked problem or challenge to address.


Write down your wicked mission, which clearly states what the desired outcome state


Fill out the remaining sections as best you can, defining what you need and why for each.


Finally, fill out your Wicked Value Proposition. TIP: Use our 130+ Value Types Tool to help you here.

Get in touch!


Reach out to organize a quick call to discuss your innovation challenges and how we can help




    OPTIONAL: Upload a Request for Proposal RFP (max 6MB)

    * Required fields
    We are committed to protecting and respecting your privacy. Please read our Privacy Policy. By clicking submit, you consent to allow us to store and process the personal information above to provide you the content you requested.